Top 5 Social Apps Performance on Unified Platform in the Middle East Q3 2024

The third quarter of 2024 saw intriguing trends in the performance of the top social apps in the Middle East, with data insights provided by Sensor Tower.

TikTok showcased dynamic activity throughout the quarter. Its weekly revenue moved around the $3M mark, starting at $3.2M in the first week of July and peaking at $3.4M by the end of September. Downloads hovered around 360K to 390K weekly, with active users maintaining a robust presence, averaging over 32M throughout the quarter.

Facebook from Meta Platforms, Inc. saw a steady climb in weekly revenue, beginning at approximately $66K and reaching up to $85K by the end of September. Downloads showed slight fluctuations, generally staying between 230K to 285K. The app maintained a steady base of active users, averaging around 33.7M each week.

Instagram experienced notable weekly revenue peaks, reaching over $225K in late September. Downloads were relatively stable, ranging from 240K to 290K, while active users remained consistently around 24.5M throughout the period.

Threads saw a consistent increase in downloads, starting from 145K and rising to over 222K by the end of the quarter. Its active user base showed fluctuations but maintained a steady presence, with numbers around 1.5M to 1.6M weekly.

X reported a varied revenue trend, starting at $194K, dipping mid-quarter, and rising to $184K by the end of September. Downloads remained fairly steady, with a slight increase towards the end of the quarter, peaking at 119K. Active users, however, saw a decline, starting at 14M and ending just below 13M.

For more detailed insights into these trends, visit Sensor Tower's platform.